Privacy Policy

We take your privacy seriously.
Infinity Capital Solutions is committed to keeping our client information safe and being transparent about how we collect and use the data from your account. For more information about how we protect your data, view our Privacy Policy.

Privacy Policy:
Effective as of June 1st, 2020
Last updated May 20th, 2024

Introduction:
Infinity Lending Solutions LLC, and its parents, subsidiaries, and affiliates doing business under the Infinity Capital Solutions brand (collectively, “Infinity Capital Solutions,” “we,” “our,” or “us”) respect the privacy of your information.

This Privacy Policy is designed to assist you in understanding how we collect, use, share, and safeguard your information. This Privacy Policy applies to individuals who access this website and our application portal (collectively, “Site”) and the services provided through our Site (collectively, “Services”).

From time to time, we may change this Privacy Policy. If we do, we will post an amended version on this webpage.

Information We Collect Online
Infinity Capital Solutions collects Personally Identifiable Information from you through your use of the Site and Services. “Personally Identifiable Information” is individually identifiable information about an individual or business that we collect online when they seek our Services on behalf of their business and that we maintain in an accessible form. We collect the following types of Personally Identifiable Information:

Information You Provide
We may collect the following Personally Identifiable Information that you voluntarily provide to us in using our Site and Services:

  • To apply for financing, you will provide us with your name, email address, and telephone number. You will also provide us with your physical address, Social Security number, business information including business name, size, and type, and financial information including bank statements, average bank balance, personal and business credit history, payment behavior, bank account information, and tax identification number.

Information as You Navigate Our Site
We automatically collect certain Personally Identifiable Information through your use of the Site and Services, such as the following:

  • Usage Information such as the pages on the Site you access, the frequency of access, and what you click on while on the Site.
  • Device Information such as IP address, operating system, and browser.
  • Mobile Device Information such as information about whether the Site is accessed via a mobile device or tablet, the device type, and the carrier.
  • Location Information from Site visitors on a city-regional basis.

Third Party Sources
We may receive Personally Identifiable Information about you from third parties. Examples of third party sources include credit reporting agencies, identity verification and fraud detection providers, and the government.

How We Use Your Information
We use the Personally Identifiable Information we collect to provide the Services to you, to improve our Site and Services, and to protect our legal rights. In addition, we may use the Personally Identifiable Information we collect to:

  • Compile, save, use, and analyze your Personally Identifiable Information in both a personally identifiable form and as part of aggregated data;
  • Operate, maintain, improve, and provide to you the Services and to conduct our business activities, including our own credit products and referring you to third party small business funding sources;
  • Verify your identity and conduct appropriate due diligence;
  • Register you as a user and identify you when you sign into your account;
  • Process your business’ application and determine whether or not your business qualifies for our products;
  • Service your business product account, including deducting automatic payments;
  • Communicate with you regarding your account, respond to customer service requests, send marketing communications, and send account update notifications;
  • Conducts tests, research and analyses to better understand our customers;
  • Communicate with you about our Site or Services or to inform you of any changes to our Site or Services;
  • Provide support;
  • Maintain and improve our Site and Services;
  • Protect the security and integrity of our Site and Services;
  • Investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, and to otherwise fulfill our legal obligations;
  • Monitor compliance with and enforce this Privacy Policy and any other applicable agreements and policies;
  • Defend our legal rights and the rights of others;
  • Fulfill any other purposes for which you provide it, or any other purpose we deem necessary or appropriate;
  • Efficiently maintain our business;
  • Comply with applicable law;

How We Share Your Information
We may share the information that we collect about you in the following ways:

    • With third-party funding sources we partner with, only with your explicit consent.
    • With vendors performing data or Site-related services (e.g., email, hosting, maintenance), solely for those services and under strict confidentiality agreements.
    • With vendors to prepare, deploy and analyze advertising content;
    • To the extent that we are required to do so by law;
    • In connection with any legal proceedings or prospective legal proceedings;
    • With any person who we reasonably believe may apply to a court or other competent authority for disclosure of that Personally Identifiable Information where, in our reasonable opinion, such court or authority would be reasonably likely to order disclosure of that Personally Identifiable Information;
    • With any other person or entity as part of any business or asset sale, equity transaction, merger, acquisition, bankruptcy, liquidation, or similar proceeding, or in preparation for any of these events;
    • With any other person or entity where you consent to the disclosure; and
    • For any other purpose disclosed by us when you provide the Personally Identifiable Information or for any other purpose we deem necessary, including to protect the health or safety of others;
    • No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
    • With entities involved in advertising, only to deploy and analyze content

Cookies and Other Tracking Technologies

How We Use Cookies
Like many companies, we use cookies and other tracking technologies (such as pixels and web beacons) (collectively, “Cookies”). Cookies are small files of information that are stored by your web browser software on your computer hard drive, mobile or other devices (e.g., smartphones or tablets).

We use Cookies to:

  • Estimate audience size and usage patterns;
  • Understand and save your preferences for future visits, allowing us to customize the Site and Services to your individual needs;
  • Advertise new content and services that relate to your interests;
  • Keep track of advertisements and search engine results;
  • Compile aggregate data about site traffic and site interactions to resolve issues and offer better site experiences and tools in the future; and<
  • Recognize when you return to the Site.

We set some Cookies ourselves, while separate entities set other Cookies. We use Cookies other entities set to provide us with useful information, to help us improve our Site and Services, to conduct advertising, and to analyze the effectiveness of advertising. For example, we use Cookies from Google, Facebook, LinkedIn, and other similar companies.

How You Can Opt Out of Cookies
You can block Cookies by changing your Internet browser settings. You can find out more about Cookies and how to manage them by visiting www.AboutCookies.org or www.allaboutcookies.org.

Platform Controls:
You can opt out of Cookies set by specific entities by following the instructions found at these links:

Please note these opt-out mechanisms are specific to the device or browser on which they are exercised. Therefore, you will need to opt-out on every browser and device that you use.

Google Analytics
We use Google Analytics, a web analytics service provided by Google, Inc. Google Analytics uses Cookies or other tracking technologies to help us analyze how users interact with the Site and Services, and provide other services related to their activity and usage. The technologies used by Google may collect information such as your IP address, time of visit, whether you are a returning visitor, and any referring website. The information generated by Google Analytics will be transmitted to and stored by Google and will be subject to Google’s privacy policies. To learn more about Google’s partner services and to learn how to opt out of tracking of analytics by Google, click here.

Other Types of Collecting Activities
The Site and Services may use Cookies and similar technologies third-party vendors provide to collect information on user behavior (e.g., screens and pages visited, buttons and links clicked, limited information entered, and user taps and mouse movements). This information enables us to monitor and improve the user experience.

Choices About Your Information

Review and Request Changes to Your Information
You may use your account to access, correct, or view certain Personally Identifiable Information we have collected and which is associated with your account. To review or request changes to any of your Personally Identifiable Information, please contact us at dane@infinitycapital.solutions<.

Marketing Communications
To unsubscribe from our marketing emails, please click the unsubscribe link included in the footer of our emails. You may also submit an opt out request at dane@infinitycapital.solutions.

Security
We maintain commercially reasonable security measures to protect the Personally Identifiable Information we collect and store from loss, misuse, destruction, or unauthorized access. However, no security measure or modality of data transmission over the Internet is 100% secure. Although we strive to use commercially acceptable means to protect your Personally Identifiable Information, we cannot guarantee absolute security. If you allow us to see your banking information online rather than in paper form, it is on a read-only basis. We do not have access to change, edit, or modify bank account information in any way. Infinity Capital Solutions employees cannot view your banking username and passwords.

Third Party Links
The Site and Services may contain links that will let you leave the Site and Services and access another website. Linked websites are not under our control. Except as stated below, this Privacy Policy applies solely to Personally Identifiable Information that is acquired by us on this Site and Services. We accept no responsibility or liability for these other websites.

Notice to Nevada Residents
Nevada law allows Nevada residents to opt out of the sale of certain types of personal information. Subject to several exceptions, Nevada law defines “sale” to mean the exchange of certain types of personal information for monetary consideration to another person. We do not currently sell personal information as defined in the Nevada law.

Notice to California Residents
The California Consumer Privacy Act, as amended by the California Privacy Rights Act of 2020 (“CCPA”), requires that we provide California residents with a privacy policy that contains a comprehensive description of our online and offline practices regarding the collection, use, disclosure, sale, sharing, and retention of personal information and of the rights of California residents regarding their personal information. This section of the Privacy Policy is intended solely for, and is applicable only as to, California residents. If you are not a California resident, this section does not apply to you and you should not rely on it.

The CCPA defines “personal information” to mean information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular California resident or household. Personal information does not include publicly available, deidentified or aggregated information or lawfully obtained, truthful information that is a matter of public concern. For purposes of this “Notice to California Residents” section we will refer to this information as “Personal Information.”

Notice at Collection of Personal Information
We currently collect and have collected the following categories of Personal Information:

  • Identifiers (name, address, online identifier, IP address, email address, account name, Social Security number, driver’s license number)
  • Unique personal identifiers (device identifier; cookies, beacons, pixel tags, mobile ad identifiers, or other similar technology)
  • Telephone number
  • Signature
  • Bank account number
  • Other financial information, including bank statements, average bank balance, personal and business credit history, payment behavior, and tax identification number
  • Internet or other electronic network activity information (browsing history; search history; and information regarding consumer’s interaction with website or advertisement)
  • Geolocation data
  • Commercial information (records of personal property and personal credit information)
  • Characteristics of protected classifications under California or federal law (age 40 and older)
  • Audio or similar information (recordings for monitoring and training purposes)

We collect Personal Information directly from California residents and from referral partners or credit reporting agencies. We do not collect all categories of Personal Information from each source.

In addition to the purposes stated above in the Section “How We Use Your Information” we currently collect and have collected the above categories of Personal Information for the following business or commercial purposes:

  • Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards
  • Helping to ensure security and integrity to the extent the use of your Personal Information is reasonably necessary and proportionate for these purposes
  • Debugging to identify and repair errors that impair existing intended functionality
  • Performing services, including maintaining or servicing accounts, providing customer service, processing transactions, verifying customer information, providing financing, or providing similar services
  • Undertaking internal research for technological development and demonstration
  • Undertaking activities to verify or maintain the quality or safety of a service and to improve, upgrade, or enhance the service

Sale, Sharing, and Disclosure of Personal Information
The CCPA defines “sale” as the transfer of Personal Information for monetary or other valuable consideration. Although we do not “sell” Personal Information as that term may be commonly interpreted, we engage in online activities that may constitute a sale or a share of Personal Information under California law. This may include showing you advertisements on other websites.

Retention of Personal Information
We retain your Personal Information for as long as your account is active or as necessary to fulfill the purposes for which we collect it, such as to provide you with the service you have requested, and for the purpose of satisfying any legal, accounting, contractual, or reporting requirements that apply to us.

Your Rights
If you are a California resident, you have the following rights with respect to your Personal Information:

  • The right to know what Personal Information we have collected about you, including the categories of Personal Information, the categories of sources from which we collected Personal Information, the business or commercial purpose for collecting, selling or sharing Personal Information (if applicable), the categories of third parties to whom we disclose Personal Information (if applicable), and the specific pieces of Personal Information we collected about you;
  • The right to delete Personal Information that we collected from you, subject to certain exceptions;
  • The right to correct inaccurate Personal Information that we maintain about you;
  • If we sell or share Personal Information, the right to opt out of the sale or sharing;
  • If we use or disclose sensitive Personal Information for purposes other than those allowed by the CCPA and its regulations, the right to limit our use or disclosure; and
  • The right not to receive discriminatory treatment by us for the exercise of privacy rights the CCPA confers.

How to Submit a Request to Know, Delete, and/or Correct
You may submit a request to know, delete, and/or correct by emailing us at dane@infinitycapital.solutions or by calling us at (806) 993-1313.

Our Process for Verifying a Request to Know, Delete, and/or Correct

We will comply with your request upon verification of your identity and, to the extent applicable, the identity of the California resident on whose behalf you are making such request. We will verify your identity either to a “reasonable degree of certainty” or a “reasonably high degree of certainty” depending on the sensitivity of the Personal Information and the risk of harm to you by unauthorized disclosure, deletion, or correction as applicable.

For requests to access categories of Personal Information and for requests to delete or correct Personal Information that is not sensitive and does not pose a risk of harm by unauthorized deletion or correction, we will verify your identity to a “reasonable degree of certainty” by verifying at least two data points that you previously provided to us and which we have determined to be reliable for the purpose of verifying identities.

Right to Opt Out of Sale or Sharing of Personal Information
If you are a California resident, you have the right to direct us to stop selling or sharing your Personal Information.

You may submit a request to opt out of sales or sharing by clicking on our website footer link: “Do Not Sell or Share My Personal Information.” You may also submit an opt out request to by emailing us at dane@infinitycapital.solutions

Shine the Light Law
We do not disclose personal information obtained through our Site or Services to third parties for their direct marketing purposes. Accordingly, we have no obligations under California Civil Code § 1798.83.

Accessibility
We are committed to ensuring this Privacy Policy is accessible to individuals with disabilities. If you wish to access this Privacy Policy in an alternative format, please contact us as described below.

How to Contact Us
To contact us for questions or concerns about our privacy policies or practices please email us at dane@infinitycapital.solutions or call us at (806) 993-1313.